Too many people don’t bother to write a business plan because they think it’s too hard or unnecessary unless you’re looking for funding, that’s a shame. These myths keep a lot of people from the benefits of planning.
If you’re still skeptical, here are 10 benefits to business planning you shouldn’t be overlooking:
Continue reading “Importance of a Business Plan – SBDCBelize, BELTRAIDE”
To get exceptional results in sales, you must gain an understanding of people, what they want and not only build trust, but also certainty with them. Old school selling was simply based on understanding the customer’s needs and building trust to close the deal. Today with information available everywhere, your buyer seeks third party sources to give them the certainty of what to purchase and how much to pay.
Once a buyer has done their research, they still always buy products and services for one reason: to solve a problem. They need to be certain. No one makes a buying decision when they are uncertain. When a buyer is uncertain they stall the process.
A salesperson’s goal then is to determine that you have the right product or service to actually solve the buyer’s biggest problem. To do this, you have to get the buyer to trust you enough to talk to you about what they want to accomplish. You must show genuine interest with intention to serve the buyer and not just sell them. Salespeople often get lost in “selling” their product or service. This is a mistake and a waste of everyone’s time.
Continue reading “What it really takes to be the Customer’s 1st choice :)”
You’ve got a killer new product or a service that will have the world beating a path to your door. But is it really something people want? Or is it just something you think they want?
Having solid information about what your customers want to buy — rather than what you want to sell them — can save you hundreds of thousands of dollars, as well as peace of mind and sanity.
Continue reading “How to make sure there’s a market for your Business Idea!”
BELIZE ~ ENTREPRENEURSHIP, EDUCATION & UP-BRINGING
“Most people in Belize recognize the need for more entrepreneurship in the country…..especially since unemployment and poverty have reached such high levels.
Many have chastised the education system….claiming that it focuses more on preparing student to find jobs….instead of becoming self-employed….and creating jobs for others.
In my mind….entrepreneurship has two components (1) the ability to identify a potential benefit from taking a potential risk, and to calculate whether the gain is bigger than the risk (2) the ability to convert thoughts into actions….to do things with a degree of self-confidence and self-esteem, to the satisfaction of self and others.
Continue reading “Words from the wise: Dream big and you too shall succeed.”